EEMA Connect

EEMA is an autonomous, non-profit body of registered companies, institutions, and professionals operating within India's Events and Experiential Marketing industry. The industry has experienced significant growth over the past two decades, with more than 1,000 organizations across 100+ cities in India. Walking Challenge EEMA Connect includes an optional Walking Challenge for eligible events. Participants can voluntarily join the challenge and securely connect with Health Connect only after granting their consent. The app reads the participant's step count from the challenge start date to calculate cumulative progress throughout the challenge. Participants can view their personal progress, compete on the leaderboard, and qualify for rewards based on their performance. Some Walking Challenges organized through EEMA Connect last longer than 30 days. After a participant voluntarily joins a challenge and grants permission, the app reads historical step records from the challenge start date to calculate cumulative progress, display leaderboard rankings, and determine challenge winners. Health data is used only for the Walking Challenge feature. It is never used for advertising, user profiling, or shared with third parties. Participants can choose whether to join the Walking Challenge and may revoke Health Connect permissions at any time through their device settings.