MP OpenView

MP OpenView is used by the Mediaprobe Panelist Community for taking part in innovative media measurement sessions. The app collects physiological and declarative data from dial menus and/or surveys, while the Panelists watch multimedia content. Through the MP OpenView app, the members of the Mediaprobe Panelist Community can: - Evaluate the content displayed on TV and contribute to the creation of higher quality multimedia content; - View session participation history. MP OpenView is a proprietary app developed by Mediaprobe (ex-MindProber). Mediaprobe is a media measurement solution that gives content producers, distributors, and brands the ability to measure the emotional impact their content has on consumers to optimize production and commercial decisions. Visit our website to learn more about Mediaprobe: https://mediaprobe.com Learn more about the Terms and Conditions of Use of Mediaprobe’s Platform and MP OpenView App: https://www.mediaprobe.com/terms-and-conditions-of-use-of-mindprobers-platform/ Mediaprobe Next Gen Media Measurement